Evolution, not Revolution.
If we were the typical, run-of-the-mill online marketing company, this is where you’d be reading clichés about the latest “revolution in search engine optimization”, “a revolutionary Internet marketing product”, and of course, some “revolutionary marketing program that promises to…”
Even typing that out makes us chuckle. If we’ve learned anything from history, “revolutions” are hurried, haphazard and forced in times of desperation. On the other hand, “evolution” is consistent, methodical, efficient and as far as we can tell, has been thriving successfully for – well, let’s just say a long, long time.
Web 3.0 is not an Internet revolution; what it is however, is the evolution of online semantics, personalization, and mobility wrapped into what we like to describe as the perfect synergy of Business Intelligence.
A more personalized service is evolving, based on ever-advancing sophistication in behavioral targeting. For instance, in a Web 3.0 world, when you perform a Google search for pizza, Google is going to know the following things about you: your current location is in Boston; you are within walking distance to the North End; your favorite type of pizza is cheese with peppers and onions — but sometimes pepperoni; you have bookmarked or geomarked various Boston North End restaurants, including Regina’s Restaurant. Google is then going to check the reviews of the local restaurant automatically, realize that you previously rated it a 5.0 out of 5.0 (and that you are a fan of Regina’s on Facebook) and list that result first. It’s also going to suggest that you try the Pepperoni pizza based on your last review and prior ordering history. This is one of innumerable examples of how Web 3.0 promises an integrated, personal and multidimensional Web experience. The evolved Web 3.0 — simply put — is smarter, faster and more personalized. It promises a customized, and therefore better, user experience.
C-4 Analytics’ online marketing solutions are nothing less than the evolution of online marketing. Our multifaceted approach to integrating psychological principles and enterprise-level analytics into our proprietary Web 3.0 platform is an evolutionary concept. It allows your business to quickly adapt and evolve to the fast paced, competitive and ever-changing environment of the Internet.
Darwinian economics opines that only the strongest and most adaptive companies survive. Our solutions multiply the network effects of on-site behavioral targeting, analytics, SEO, SEM and social networking to consistently deliver superior earnings, results and recognition to our clients. With this degree of integration, your company will not only survive; it will thrive.
Forgo the revolution and use our Web 3.0 platform to evolve your business. Click here to get started.