Online Marketing for Real Estate
When it comes to online marketing for real estate businesses, only three things matter: location, location, location. If your real estate agency isn't near the top of search engine rankings, you're losing business to the competition.
However, simply having the highest visibility is no guarantee of success. Traffic is only meaningful if you turn visiting customers into leads, and with that in mind C-4 Analytics helps you direct every element of your online marketing towards locating motivated buyers and sellers in your area.
We develop a customized online marketing strategy for your real estate business that is geared specifically toward the way your potential clients seek information. We can develop separate campaigns to recruit sellers, locate buyers or promote a particular property. With our propriety algorithms and knowledge of search and conversion behavior, your business will rank highly for competitive terms and be ready to convert visitors when they arrive on your site.
We use our enterprise-class analytics to execute search engine marketing campaigns that bring in the traffic your competitors are missing. Meanwhile, our continuous development of engaging content like optimized listings, blogs and news articles simultaneously increase your search rankings and provide customers with the details they need.
By its nature, the real estate industry is focused on community, and that's why we use social media like Facebook and Twitter to be a part of the daily conversations of your community members. We use these mediums to engage your potential buyers through personal connections and to drive attendance at open houses and investment events. We can also help you tap into new strategies, such as live-tweeting and QR codes, to connect customers to you in both online and offline settings.